Facebook tries to help advertisers track performance against specific goals (calculate ROI). Ad Manager new update
+ Info | TheNextWeb.com
2012 in review through tweets
Vía | Jeremiah Warren
Don’t forget it!! ;-)
1. Follow the rules
2. Find a way to filter
3. Include CTAs to drive traffic to your website (when it’s possible)
4. Include a form to generate leads
5. Create your own terms & conditions
6. Notify the winner via your website or private way
7. Remember your goals and measure your results
+ Info per SM platform | Hubspot
B2B Content marketing usage
Vía | Refford.com
SM ROI & its Myths
vía mediabistro.com
Entrepeunership is like to have a kid, yo have to give him freedom and trust on him, but you can’t stop worrying about him.
vía Venturebeat
Some of the ideas are:
For content creation: “You can’t stay in your corner of the Forest waiting for others to come to you. You have to go to them sometimes.”
For Blogging: “When you are a Bear of Very Little Brain, and you Think of Things, you find sometimes that a Thing which seemed very Thing-ish inside you is quite different when it gets out into the open and has other people looking at it.”
or…
For the Facebook IPO: “When you see someone putting on his Big Boots, you can be pretty sure that an Adventure is going to happen.”
and much more following the link!! =P